Show me my website

Guides

Plain-English answers on websites for UK local service businesses, written by the people who build them.

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How to set Christmas opening hours on Google and your website

Special hours on Google, date by date, and the same dates on your own site. Includes this year's moved Boxing Day bank holiday and when a long break needs a different setting.

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Should you put an AI chatbot on your website?

A chat window that answers customers while you work sounds tidy. Which questions a bot can safely take, what it can get wrong in your name, and the questions to ask before you sign up.

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How to take card payments on your website

A payment link, a booking tool or a full shop checkout. Which route suits how you already get paid, what a card fee per sale really looks like, and what to have in place before the first customer pays.

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How to report a fake business listing

A rival's listing at an empty address or stuffed with town names? Which listings actually break Google's rules, the steps to report them, and what to expect afterwards.

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How to sell gift vouchers online

Selling gift vouchers from your own website is the easy part. Three ways to take the money, what the voucher should say, how refunds and VAT work, and why every voucher sold is work you still owe.

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Excluded by noindex tag: what it means

Search Console says a page is excluded by a noindex tag. What that instruction is, how to tell whether it's doing its job or hiding the pages you need found, and how to switch it off and get Google to look again.

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Do you need terms and conditions?

Plenty of templates and well-meaning friends say a website must have terms. What the rules actually ask you to show before someone books or pays, what's worth writing yourself, and why a blanket 'no refunds' line can't override a customer's rights.

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Google changed my hours? Why it happens and what to do

Hours you never set, or a 'Temporarily closed' label on a business that's open. Where Google says those changes come from, how to spot and reject them, and why the hours on your own website play a part.

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Is ChatGPT worth paying for as a small business?

The free version already covers the jobs most owners use it for. When a paid plan starts to earn its monthly fee, what each plan adds, and the privacy setting worth switching off whichever one you're on.

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Why are my Google reviews not showing?

A customer says they left a review and nobody can see it. The reasons Google itself gives for missing or delayed reviews, the ones its rules take down for good, and what to check before you ask anyone to post again.

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Can I use Canva to make my business website?

Canva can publish a website on its free plan, and for a simple one-page start that may be enough. What the free address means, when your own domain needs a paid plan, and five checks to run before a Canva site goes on your van.

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Small Business Saturday: what should you actually do?

Small Business Saturday is on 5 December 2026 and taking part is free. Whether it's worth your time, the dull online jobs that matter most before the day, and a short message you can copy for your website or Google profile.

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why does my website say "deceptive site ahead"?

The full-page red warning isn't the same as 'Not secure', and it doesn't always mean you were hacked: an ad or embed from another company can trigger it. What causes it, where Google shows you the problem, and how to ask for it to be lifted.

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should I put my prices on my website?

Whether to show prices is a real decision, not a rule. When a full price list works, when a 'from' price with what moves it is better, when explaining how you quote is the honest answer, and what a 'from' price has to mean.

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Google Business Profile suspended? how to get it back

A suspended profile can usually be appealed for free through Google's own tool. How to read the reason Google gives, the documents it asks for, and the two things Google asks you not to do while you wait.

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can ChatGPT make a logo for your business?

An AI-drawn logo is a quick way to get a first draft on the table. What OpenAI's terms actually hand over, why a lookalike mark is the risk to watch, and the checks worth doing before it goes on a sign or a van.

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someone else claimed my business on Google?

A 'Someone else may manage this Business Profile' message on your own business is unsettling, but it isn't the end of it. How Google's request ownership route works, what happens if nobody answers within three days, and how to keep the profile in your own hands afterwards.

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do I need a sitemap for my website?

It turns up in checklists and developer emails as if it were urgent, but Google's own guidance says many small sites may not need one, and the big platforms usually make one for you anyway. The two-minute check, and the moments it's worth a second look.

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is a black friday offer worth it if you're not a shop?

For a service business, a Black Friday discount often just moves bookings you'd have had anyway into a cheaper week. When a voucher or a quiet-diary offer genuinely earns its place, and the UK rules on 'was' prices, 'up to' claims and deadlines.

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how to redirect your old website to a new domain

A new business name often means a new web address, while the van, the cards and every Google result still point at the old one. How permanent redirects carry customers across, why the old domain has to stay paid for, and what Google's own site-move guidance says to expect.

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is my website mobile friendly? how to check for free

Google retired its free Mobile-Friendly Test in 2023, so the most honest checker left is the phone in your pocket. A two-minute check anyone can run, what each failure usually means, and why Google now reads the phone version of your site first.

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how much does a small business website actually cost?

Ask around and the answers range from fifty pounds a month to five figures for one build. Only the DIY route has a price you can actually look up today; what a freelancer or a studio charges depends entirely on the job, not a market rate anyone can quote you.

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does AI-written content hurt your SEO?

AI-drafted homepage copy is now a genuine temptation for any business without a copywriter on staff, and whether Google will punish you for it is the obvious next question. Google's own spam policies name the actual risk, and it isn't the AI.

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are google business profile posts worth using?

Free updates, offers and events posted straight onto your Google listing, no website required. What each type of post actually does, how long one stays live before Google archives it, and the honest limit on finding out whether anyone saw it.

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ChatGPT ads: are they worth it for your business?

ChatGPT started showing UK users adverts in June 2026, and by August the tool to buy one was open to anyone with a card. Who actually sees one, what it costs, and why the platform's own "Sponsored" label might not meet the ASA's own bar for being clear.

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how to avoid double booking a one-off event night

A fireworks night, a pop-up supper, a Halloween trail: a single dated evening does not behave like an ordinary diary. The three things a booking page needs before it opens, and what Google's own Business Profile event posts actually do for a one-off night.

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moving website hosting? what happens to your email

A hosting bill jumps and moving looks simple, until you remember every order and every reply arrives through the same domain's email. What actually breaks during a move, what does not, and the order that keeps mail arriving throughout.

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do you have to show the full price on your website?

A "from £45" price on the homepage and a booking fee added at checkout aren't two prices, and the CMA has already fined one business over exactly that gap. What the total price rule actually requires, and the one exception for quote-based work.

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Instagram on Google Search: what can you actually see?

Google quietly gave Instagram, TikTok, X and YouTube their own reporting inside Search Console in July, showing how individual posts perform on Google Search. What the feature actually shows, why Facebook isn't included, and what it means if a Page is your whole online presence.

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should an AI answer your business phone?

Wix started rolling out an AI agent in September that answers calls to a business's own site, transcribes them and texts back a booking link. What it actually does according to Wix's own page, and the real trade-off between catching a missed call and losing a customer who wanted a person.

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new website, no visitors? what to check first

A finished website that nobody visits usually hides two separate problems wearing one complaint. What Google's own guidance says about how long a new site takes to be noticed, and why an online-only seller can't lean on a Google Business Profile to fix it.

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can you use AI-generated images on your website?

A generated picture of a job, a product or a smiling member of staff now takes seconds to make. What the ASA's own rules on misleading advertising actually say about it, and where a decorative AI image is genuinely fine.

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not secure warning? what it actually means

A grey or red 'Not secure' label next to your own address looks alarming, but it isn't proof anything has gone wrong behind the scenes. What Google's own guidance says it actually means, what usually causes it, and who should be fixing it.

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hiring an seo? how to spot a dodgy one

A dodgy SEO and a good one can quote almost the same monthly figure. What Google's own guidance says actually separates them: the questions worth asking before you pay, and the red flags it names outright.

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opening a christmas order book

A dated season has a hard edge that ordinary trading does not. The three things worth settling in September: when you stop taking orders, how many you can actually make, and what the page says once you are full.

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is my website secure? what to check

Most owners find out their site wasn't secure enough after something's already gone wrong. What the NCSC actually recommends for the password, the 2-step verification and the backup that matter most, none of which depend on how the site itself was built.

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does a baker need a website? the honest answer

A home baker doing steady trade from Instagram orders and a full book of birthday cakes might not feel short of anything. What Natasha's Law actually requires the moment a wrapped cake reaches a stranger, and what a DM thread can't show.

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fake google review? can you get it removed?

A one-star review from someone who was never a customer does not come down just because it's unfair. What Google's own policy actually lets you report, and what the law changed in April 2025.

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does a cleaner need a website? the honest answer

A regular round built on trust and a spare key doesn't need convincing twice. What changes once a stranger is deciding whether to let you into their home before they've ever met you, and what a website can show that a phone number can't.

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taking orders in DMs: what the rules require

A DM inbox doesn't file, confirm or record an order the way a proper form does, and Instagram's own requests folder means some never even reach you. What UK consumer law already expects from an order taken at a distance, DMs included, and what a simple form actually fixes.

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does a plumber need a website? the honest answer

A burst pipe doesn't wait for a quote to come back, so how someone finds a plumber in a genuine emergency looks nothing like how they find a gardener or an electrician. What Gas Safe registration changes about what you can honestly show online.

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write for ai overviews: what actually works

Google dropped the FAQ rich result from Search in 2026, so the schema trick some agencies still sell no longer does anything. What actually decides whether an AI-written answer quotes your page instead of a competitor's.

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does a gardener need a website? the honest answer

A full diary and a good word-of-mouth reputation can carry a gardening round a long way without a website. What changes once the job is bigger, one-off, and the customer has never met you before.

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ai review summary on google: can you control it?

Google now writes a short summary of what your customers say and shows it right on your Business Profile, without asking first. What that AI review summary actually draws from, why it sometimes gets it wrong, and the one lever you do have over it.

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facebook page or website? what actually differs

A free Facebook Page already reaches your existing followers and takes minutes to set up, so it's a fair question whether a website is worth paying for on top. What a Page genuinely does well, where it runs out, and who's actually in control of it.

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how to get more google reviews (without breaking the rules)

The quickest routes to more Google reviews, a discount for one, or asking only the happy customers, are the ones Google's policy and UK law now both rule out. The direct review link, and what's left that actually holds up.

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mobile hairdresser website: is it worth it?

No shop, no lease, and the diary already fills from Instagram. What changes for a mobile hairdresser once a stranger searches Google instead of scrolling a feed they already follow, and when it can wait.

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Website contact form not working? Here's how to check

A form that submits without an error can still lose every message it collects. What the NCSC's own guidance says actually breaks email delivery, and how to check your own form is catching enquiries rather than losing them.

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website running costs: what should the monthly fee cover?

A monthly invoice with no breakdown is easy to just pay and forget. What website running costs usually bundle together, what each part is actually for, and what to check before you sign up to one.

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can your website say 'best in town'? what the rules say

Most trade websites have a line like it under the logo. What the ASA's own rules actually say about superlative claims and displayed reviews, and what still needs evidence behind it.

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freelancer or website studio? what actually differs

Both build real sites for real money, and either can do a good job. What actually differs: what you can check about each before you sign, and what happens if one of them disappears.

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website copy that works: what to actually say

Most homepages get the software and the layout first, and the words go in last. What GOV.UK's own guidance on plain English says a trade or shop website should actually say, and what to cut.

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switching website company: what happens?

Wanting to leave is the easy part. What actually decides how smooth a switch is: the notice period in your contract, whether your content is really yours to export, and who controls the domain.

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is my website working? how to check

There's a free way to find out, built by the same company that decides whether your site shows up on Google in the first place. What Search Console actually shows you, and what it can't.

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Website legal requirements: what UK law says

Most website quotes make this sound like a minefield. What UK law actually requires a business website to show, whether you're a sole trader with one page or a limited company taking bookings online.

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dog groomer online booking: is it worth it?

Grooming gets booked ahead, not called out. What Google's own Business Profile already gives you for free, what a proper booking tool adds on top, and where a phone call still wins.

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is a google business profile alone enough?

It's free, it already shows up on Google Maps, and updating it takes minutes, so skipping a website is a fair question. What Google's own rules block a profile from saying, and what happens to it if Google suspends it.

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does an electrician need a website? the honest answer

A Facebook page is free and already full of finished jobs, so it's a fair question. What actually changes once a customer searches cold on Google instead of scrolling a feed, and where a page alone leaves you exposed.

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website photos: what do you actually need?

A phone in good light beats a stock photo every time, and Google's own guidance says so in as many words. What photos a local business website actually needs, and who has to say yes before a face goes on it.

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Checkatrade vs website: what you actually get

A directory fee buys a profile inside somebody else's platform, not a page of your own. What Checkatrade, Bark and Yell actually charge for, and where a website still holds its place even once you're paying to be listed.

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mobile page speed: is your website fast enough?

Someone deciding whether to ring you or the next name down the list isn't going to wait for a slow homepage. What Google actually counts as fast enough, and how to check your own site for free.

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what should be in your website contract?

Most website contracts get signed on the assumption that changing your mind is always an option. What UK regulations actually give a business buying a website, and the checklist worth reading before you sign.

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AI Overviews: why your website gets fewer clicks

Most Google searches now end without a click, and Google's own AI Overviews are a big part of why. What that actually means for a local business website, and what still counts.

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do you need a business email address?

A yourname@gmail.com address still works, technically. What actually changes when you switch to yourname@yourbusiness.co.uk, and what happens to every address on that domain if you forget to renew it.

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does ChatGPT know your business?

ChatGPT doesn't search the web the way Google does, and a site that ranks well on Google can still be invisible to it. What actually decides whether ChatGPT can find and mention a business.

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what should a website quote include?

Three quotes, three completely different numbers, and nothing that says why. What a proper website quote spells out before you sign, and the red flags when it doesn't.

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Google review replies: should AI write them?

A crop of new apps now offer to draft your Google review replies for you. What Google's own guidance actually says about replying, how long an approved reply takes to appear, and where a generated one starts to show.

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AI search optimisation: worth paying for?

Agencies are now pitching 'AI search optimisation' as a paid extra. Google's own documentation says no special markup is required. What actually helps a business show up in an AI answer, according to Google itself.

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AI website builder or studio? The honest answer

Wix, GoDaddy and Squarespace all now build you a site from a prompt. What an AI website builder is genuinely good at, where a UK trade business will feel the gaps, and how to tell if it's enough.

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Who owns my website? The honest answer

The domain, the words and the code can belong to three different parties, and paying the invoice moves none of them on its own. How to check, and what to ask.

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Google Business Profile: the free fix for being found

The free listing that decides whether you show up on Google Maps: how to claim it, pass video verification, and make it earn its keep.

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Not sure where to start?

Three short hubs walk through the guides in order, from whether you need a website at all to fixing one that is not bringing enquiries.

Your first website

Whether you need a website yet, what it should do, and what to put on it.

Start here →

Costs and choosing someone

What you pay upfront and monthly, and how to choose who builds it.

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Fixing your website and getting customers

Why enquiries are not arriving, and what to check before rebuilding.

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Stuck on a word? Read the website glossary